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PG

stock43Conservative

Procter & Gamble

Consumer Staples

$168.00
Mkt cap $395.64B
Log paper trade

Snapshot

Global consumer-staples giant (Tide, Pampers, Gillette). Powerful brand portfolio and retail distribution; steady, defensive compounder.

Rev 10Y CAGR
2.0%
ROIC
17.0%
ROE
31.0%
FCF Margin
17.0%
Op. Margin
24.0%
Debt/Equity
0.7
Div Yield
2.4%
Div Streak
68y
Payout
60%
Shares 5Y
-3.0%
Insider Own.
0.1%
Insider Activity
neutral

Long-Term Total Return

Decade-scale view, dividends reinvested, vs. the S&P 500.

PG2.2×S&P 5002.4×

Growth of $10,000 invested at the start of the period, total return (price + reinvested dividends). Illustrative.

Risk Profile

Conservative

Lower volatility, steadier — capital preservation and income.

Volatility
10%
Beta
0.60
Max Drawdown
-14%
1Y Return
+9%
momentum

2–5 Year Outlook

Hypothetical bear / base / bull scenarios — not a prediction.

Hypothetical 5-year scenarios for $10,000 invested today.

ScenarioAnnualizedTotal return$10,000 →
Bull
9%/yr FCF growth, exit 31× FCF
+11.6%/yr+73%$17,282
Base
4%/yr FCF growth, exit 27× FCF
+3.9%/yr+21%$12,097
Bear
0%/yr FCF growth, exit 18× FCF
-6.4%/yr-28%$7,200

Projects free cash flow forward and applies an exit valuation multiple (current ≈ 30× FCF). Dividends added at the current yield.

Hypothetical scenarios, not a forecast. These ranges are modeled from illustrative assumptions about growth and valuation — not predictions, price targets, or a recommendation to buy or sell. Real outcomes vary widely and can be negative. Not investment advice.

Technical Indicators

Objective price signals — moving averages, RSI, 52-week range — to interpret, not act on.

UptrendRSI 55At 52W high
PG price50-day avg200-day avg

Illustrative daily prices (last ~9 months) with 50- and 200-day moving averages.

52W High
$168.00
52W Low
$143.01
50-day avg
$163.36
200-day avg
$156.31
  • Trading above its 50- and 200-day moving averages — a textbook uptrend.
  • RSI 55 — neutral (neither overbought nor oversold).
  • At or near its 52-week high.
  • MACD is above its signal line (positive momentum).

Technical indicators are objective descriptions of price behavior, not signals to act on. They are computed from illustrative sample prices and say nothing about a company's value. Not investment advice.

Fundamental Trends

Ten-plus years of the figures that drive long-term value.

10-year fundamental trend charts

Track revenue, earnings, free cash flow, ROIC, share count, and dividends over a decade-plus — a Premium research tool.

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Valuation Context

Valuation context

See P/E, P/FCF, and EV/EBITDA against historical and sector medians with Premium.

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Moat Analysis

4 / 5
BrandScale advantagesCost advantage

Leading brands earn shelf space and pricing power; scale in advertising and distribution is a durable cost advantage in staples.

Reinvestment runway

Premiumization and emerging-market consumption support low-single-digit organic growth.

Risk Factors

What could impair the long-term thesis.

  • Slow growth and full valuation
  • Private-label competition
  • FX headwinds

Hypothetical Growth

What a past investment would be worth today.

Hypothetical growth calculator

See what an investment made years ago would be worth today, vs. the S&P 500 — a Premium tool.

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Forward Scenario Modeler

Project a starting investment across multi-decade horizons.

Forward scenario modeler

Model conservative, base, and optimistic returns across 10–40 year horizons with Premium.

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Data as of 2025-12-31. Illustrative sample data for research & education — not live market data, and not a recommendation to buy or sell PG.